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Kavin P

Case Studies

Case Study: Always-On Sales Creatives for RR Brothers & Logistics

A fast-turnaround system for sailing updates, route flyers and multilingual posts for a freight forwarder.

Overview

A freight forwarder needs new creatives every time space, routes or schedules change. Speed, clarity and multilingual contact details matter more than decoration.

Objective

Let the sales team publish accurate offers quickly across WhatsApp, social and email.

Approach

Standardise the logo lockup, route graphics and contact blocks with QR codes, so only the headline, ports and dates change for each new post. Provide Russian and Chinese versions where the audience required it.

Execution

Produced sailing and space updates, an LCL consolidation announcement, route flyers in Russian, a Chinese-language post, festive greetings and three layout options for an office-opening announcement.

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